How Much Is My Tech Business Worth?

Free technology business valuation

1. Earnings

Use your most recent full year — your tax return or P&L. Estimates are fine; you can change any answer later.

Total sales before expenses. Example: 850000

Net profit before income tax, as shown on your P&L or tax return. Enter a negative number for a loss. Example: 95000

Salary, draws, payroll taxes and benefits paid to one working owner. Example: $70,000 salary + $8,000 health insurance = 78000

Non-cash and financing costs on your P&L. Example: 12000 of depreciation on a work truck

Costs a new owner wouldn't have. Example: a 6000 legal settlement, or a family member's phone paid by the business

Seller's discretionary earnings (SDE): —

Profit + owner pay + add-backs. SDE is what one full-time owner-operator takes home, and it's the standard earnings figure buyers use for businesses selling under about $2M.

2. About your business
Your role day to day
3. What transfers to a buyer

Check everything that applies.

How Technology & Internet businesses are valued

Small technology businesses — IT services, MSPs, development shops — are usually priced as a multiple of seller's discretionary earnings (SDE). Software and SaaS businesses are often valued on recurring revenue instead, which this calculator doesn't model. Recurring revenue is the single biggest driver.

Across all industries, small businesses selling for under $2M averaged 2.0×–3.1× SDE (IBBA & M&A Source Market Pulse, Q4 2025). The calculator above starts from these averages; businesses in your industry may trade above or below them.

What buyers look for

  • →Monthly recurring revenue (MRR) and net revenue retention
  • →Customer concentration — no single customer > 20% of revenue
  • →Code quality, documentation, and tech debt level
  • →Contracts with automatic renewals

What increases your valuation

  • ✓Net revenue retention over 100% is exceptional — commands top multiples
  • ✓Low churn and high switching costs increase buyer confidence
  • ✓Documented IP and clean cap table